It must be fun working for Greenpeace...

Barbie, you're dumped. What a fun headline to write.

And it must be great not to worry about sticking to the rules. In fact, I imagine you'd be encouraged to break them. We could never run a campaign with Ken as the poster boy without all sorts of permissions. Oh, to be reckless!

It'd be interesting to know if this stuff works though. No (real) people with eye-contact (or animals). No body copy. No call to action. The campaign certainly has stand-out. My friends certainly talked about it. We certainly found out what it was all about. We liked it. I'm just not sure anyone actually did anything though.

Although I hope they did. It'd be depressing if no-one ever got to be reckless or silly or controversial again! (Although no call to action for a campaigning organisation is surely an arrestable offence?!)

Richard