The 30 second challenge

Time is a barrier to giving. Which is why anything that helps speed up giving helps increase response. Premium micro-donations are proof of point.

Donating on-line can be fairly torturous. It takes time. It's utterly infuriating. Well not unless you're our friends at PayPal. These guys know what they're doing. It took less than 30 seconds for me to donate to the Flood Appeal today – and that included Gift Aid.

Give it a go.

And thanks PayPal and Mission Fish for getting involved.

One major donor you'd want to hold onto...

Sticking with our recent Big Brother theme...

Story here

Self Moderation in Action...

Tim weighs in. Ouch.God bless the minority of good souls like this.And God, if you fancy smiting a few people...

Bloody Hell...

Hmmmm. Further to my post of 29 minutes ago, it seems that 360,000 fans translates to a torrent of madness.

So far, the UNICEF appeal has 71 likes and 218 comments.

A few are like this...
But most are like this...
For once I really don't know what to write. Go and see it for yourself.

James

Big Thanks to Big Brother...

Huge thankyou to the BB Facebook team. Let's see what 360,000 fans translates to...

How Big Exactly?

Rich posted a similar thing a while back that showed how big the gulf oil slick was. So here's the Pakistan Flood if it had started in our office. You can make your own here.

I wonder how you make a Google map of how huge it has to get before the rest of the world gives a s**t.

James

Sort it out!

Today's Front Page News:

Oxfam - Northern Pakistan has been affected by the worst floods in living memory
UNICEF - This emergency is bigger than the Tsunami, Haiti, and the last Pakistan earthquake put together
Secretary-General Ban Ki-moon - In the past I have visited the scenes of many natural disasters around the world, but nothing like this

Daily Mail - End of the Road for Clampers
Daily Express - Your Pension Pot Crashes
The Independent - Thanks for the Memories
The Mirror - The Kelly Files...No more lies
The Telegraph - Questions over Blair donation to British Legion
The Guardian - Taliban call for joint inquiry on civilian deaths

If you haven't. Please do...